Brad protects the intellectual property rights of companies with strategic portfolio development and litigation. He is a registered patent attorney with the U.S. Patent and Trademark Office and has litigated numerous cases through trial verdict—cases involving complex patented technology, design patents, trademark rights to protect market position, as well as false advertisement and unfair competition claims. Throughout his career, he has guided companies to minimize the risk of infringement liability, counseled on building assets for competitive strength, and advised on assessment of intellectual property assets for joint ventures, corporate acquisitions, and new product launches.
He serves as lead trial counsel in diverse intellectual property disputes before courts and administrative agencies throughout the country. These cases have involved technology such as digital signal processing, laser sintering, metal forming technology, finite element modeling, paperboard forming, high-voltage x-ray transformers, medical/surgical devices, beverage formulations and bank processing methods. Before practicing law, he worked in research at Rush St. Luke Medical Center’s Department of Immunology/Microbiology on research relating to the interaction of glycolipid compounds on growth hormone and cell proliferation. Brad also counsels clients to implement strategies for avoiding infringement, and negotiating agreements to avoid litigation, and on policies for preserving trade secrets.
Brad also has served as trial counsel in trademark cases, obtaining a favorable jury verdict concerning commercial circuit breakers, and enforcing trademark rights in numerous cases related to trademarks for consumer products and trade dress rights. He has also served as lead counsel in cases concerning design patents and trade secret rights, such as cases involving employee departures and trade secrets associated with franchise agreements.
In addition to his extensive litigation practice, Brad assist clients to develop a well-rounded and balanced portfolio of intellectual property rights, including managing complex patent prosecution and negotiating intellectual property acquisitions.
Brad excels at discovering creative ways to resolve disputes before they give rise to litigation. When litigation is unavoidable, and a dispute proceeds to trial, he has an aptitude for connecting with juries and presenting complex issues with clarity and persuasiveness, explaining sophisticated concepts in an understandable and captivating manner.
